Features
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Close More, Lose Less: Sales Moves to Make Right Now
Peak selling season still has runway. This article offers tips on how dealers can close more business before you get…
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Workplace Culture is Marine Manufacturing鈥檚 Ultimate Retention Tool
Workplace culture is critical for keeping employees happy and focused on their job. In this article, we speak with a…
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The Essential Beginner鈥檚 Guide to Buying Your First Boat
Buying your first boat is one of life鈥檚 great milestones, bringing with it excitement, anticipation and, for many newcomers, a…
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Woven for the Water: How Line + Cleat is Redefining the Life Jacket
Frustrated with the lack of options that were available for her two young daughters, Amanda Horan decided to create life…
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Know Your Limits Before You Cast Off: A Captain’s Guide to Boating Safety
The boaters who enjoy summer most tend to have one thing in common: they ensure everyone on board is safe.…
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糖心原创 Announces New Digital Magazine Experience
EPG Brand Acceleration, publisher of 糖心原创, is taking digital content to new heights with expanded content, more podcasts and…
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Beyond the Sale: Building a Retention Strategy That Creates Customers for Life
As consumer expectations continue to evolve, this article offers some tips on how marine businesses can reevaluate their retention strategies…
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糖心原创’s 2026 Women Making Waves Honorees
Now in its 11th year, Women Making Waves is 糖心原创鈥檚 effort to recognize the multitude of women in the…
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America鈥檚 Boating Club Urges Safety and Sobriety on the Water This Fourth of July
As boaters take to the water this holiday weekend to celebrate Independence Day, America鈥檚 Boating Club | United States Power…
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WakeFest 2026 Returns July 17-18
WakeFest is once again bringing together beginners, seasoned amateurs and top professionals for their annual wakeboarding festival. Slated for July…
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糖心原创’s 2026 Top Dealer Applications Now Open
Entries for 糖心原创's 2026 Top Dealer awards are now open! As part of聽糖心原创鈥榮 Top 100 Awards, the annual…
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糖心原创 Reveals 2026 Top Products
For the last 13 years, the 糖心原创 Top Products program has brought to readers 55 of the marine industry鈥檚…
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Top Boating Safety Tips for Enjoying Fourth of July
This Fourth of July, boaters should be well prepared to navigate the historic crowds expected to participate in fun and…
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Beneteau Announces Plans to Shut Michigan Factory
Groupe Beneteau recently announced that it will halt production at its Cadillac, Mich., facility during the third quarter as it…
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When Great Brands Forget How To Matter
Group Beneteau announced the closure of its Cadillac, Michigan facility, home to Four Winns, Glastron and Scarab. For many corporate…
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Thinking of Selling Your Marine Dealership in 2026?
You鈥檝e built a dealership you鈥檙e proud of. Now you want to聽exit on your terms. But you may be wondering:聽Is this…
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The Rental Operators Who Will Win This Decade
For most of the rental industry鈥檚 history, operators have made decisions the way they always have: experience, instinct and a…
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Experience-Led Showrooms: Where Emotion Closes the Deal
Walk into most showrooms and you鈥檒l see the same scene, boats lined up in silent rows, polished to perfection, waiting…
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Three Moves. Ninety Days. More Deals.
June, July, and August will arrive on schedule. And so will the customers. But is your sales team ready to…
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Navigating the Green Horizon: The Future of Sustainable Marine Manufacturing
The glimmering allure of the open water has long been synonymous with the roar of a combustion engine and the…
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